Hi, I'm Blanca Diaz
I design experiences that meet user needs empower people

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Work I've collaborated on

Paytient Medicare + Payments

Collaborating with the Center for Medicare & Medicaid Services (CMS) to build a 0→1 product that helps 25 million Americans afford their prescriptions.

$10M+

produced in revenue from this product as lead designer (~33% of company revenue)

95.04%

success rate in payments through accessible UX practices

100%

AA WCAG complaint user flows designed (tested by Deque Systems)

Coming Soon

Color Health Accessible Genetic Test

Collaborating with the National Institute of Health (NIH) to make clinical genetic testing accessible to all

~$16.8M

produced in revenue on this project

259K+

patients provided access to clinical confirmation results

80%+

patients served are underrepresented in biomedical research

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Carrot Fertility Member Care

Improving expense processing for patient-facing portal & internal users

~2hrs/day

of average time internal teams saved in processing member medical expenses

20%

decrease in denied member medical expenses submitted

50+

global currencies supported in updated reimbursement workflow

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Dandelion Chocolate

Transforming a retail experience into an ecommerence

300%

increase in online annual sales from redesign

$1M

in online revenue (record breaking) for the single month

22+

new UI components designed, developed, and implemented

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Carrot Fertility Card

UI focused project, redesigning the hardware and visual aspects of a member benefits card
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Vaccine Scheduling

Improving vaccine site selection
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Testing Tables

Expanding a design system's accessibility practices
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